Happy Moos produces dairy products focusing on ethical farming and delivering a healthier type of milk, yogurt, and kefir to everyone. This is achieved by focusing on the main ingredients: keeping the cows joyful and ensuring that they are healthy, antibiotic-free, and organically grass-fed. Most importantly, the cows produce A2 milk, which, according to multiple medical studies, is healthier and more easily digestible than the mostly consumed regular A1 milk. Happy Moo's products are sold in Whole Foods, Sprouts, and other health stores.